Founded in Turin in 1917 by Giuseppe Ratti, Persol is one of the most iconic eyewear brands in the world, celebrated for its craftsmanship and Italian heritage. The brand name, derived from “per il sole” (“for the sun”), reflects its mission to create eyewear that combines protection, comfort, and timeless elegance. Persol sunglasses are recognized for their high-quality materials and signature details such as the iconic “Supreme Arrow” and the patented Meflecto system, which ensures exceptional comfort by adapting flexibly to the wearer’s face. Over the decades, Persol has become a favorite among actors, artists, and style enthusiasts, embodying a sophisticated blend of tradition and innovation. Its optical collections share the same philosophy, offering refined and durable eyeglasses for everyday wear. Today, Persol continues to represent authentic Italian style worldwide, merging artisanal excellence with contemporary design. Choosing Persol means wearing more than just eyewear: it means embracing a legacy of authenticity, elegance, and enduring quality.